Shinji Orito, Key's main composer and another co-founder, has composed music for the majority of Key's titles. Na-Ga, Key's main artist, mainly worked with background art in earlier games, but with Key's sixth game Little Busters! (2007) was given the position of co-art director with former Key artist Itaru Hinoue. The multimedia project Prima Doll includes an anime series that aired in 2022, and a four-volume visual novel series.Ĭo-founder Jun Maeda is a prominent figure in the brand, having contributed to the planning, scenario, and music composition in the majority of Key's visual novels. The crossover anime series Kaginado premiered in 2021. Works and Aniplex to produce three original anime series: Angel Beats! (2010), Charlotte (2015), and The Day I Became a God (2020). Key has worked in the past with Interchannel and Prototype for the consumer port releases of the brand's games.

Key has released 18 visual novels to date, the latest being Stella of The End (2022).

Both Kanon and Air were originally produced as adult games, but this trend was broken with Key's third title Clannad (2004), released for all ages. Key's second game, Air (2000), had a similarly complex storyline to Kanon and a more thorough gameplay. Key's debut visual novel Kanon (1999) combined an elaborate storyline, up-to-date anime-style art, and a musical score which helped to set the mood for the game.

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